Health
Company Overview
B’Leaf Nature is a brand dedicated to providing high-quality natural products, recognizing a critical issue in modern nutrition: many foods today lack essential nutrients due to industrialized agricultural practices. Their mission is to bridge this gap by harnessing the power of superfoods, helping people achieve holistic well-being naturally.
The Challenge
By April 2023, sales had plateaued at $40,000 per month, but profitability was unsustainable. Their ACOS exceeded 60%, and their TACOS hovered around 30%, leaving them operating at a loss month after month.
The Transformation
Within the first month, we took full control of their Amazon strategy, making immediate changes that set the stage for long-term success:
Eliminated wasteful ad spend by shutting down underperforming campaigns.
Revamped product listings with optimized SEO and compelling copy.
Enhanced conversion rates by updating images and refining content.
